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Googled : The End Of The World As We Know It

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Building Findable Websites : Web Standards, SEO, And Beyond

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Planet Google : One Company’s Audacious Plan To Organize Everything We Know

  • Planet Google : One Company's Audacious Plan To Organize Everything We Know

  • Attribution

    Randall Stross

  • Publication Details

    Book, 1st Free Press hardcover ed, Free Press, 2008

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  • Description

    Based on unprecedented access he received to the highly secretive “Googleplex,” acclaimed New York Times columnist Randall Stross takes readers deep inside Google, the most important, most innovative, and most ambitious company of the Internet Age. Stross’s access to those who have spearheaded so many of Google’s new initiatives, his penetrating research into the company’s strategy, and his gift for lively storytelling produce an entertaining, deeply informed, and provocative examination of the company’s audacious vision for the future and the consequences not only for the business world, but for our culture at large. (automatically summarized from Amazon.com)

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    LOCATIONCALL #STATUS
     BROWSING (MAIN)  HD9696.8.U64 G667 2008  DUE 12-22-09

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BoogieJack.com : HTML And CSS Tutorials

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The Extreme Searcher’s Internet Handbook : A Guide For The Serious Searcher

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Google’s PageRank And Beyond : The Science Of Search Engine Rankings

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Libraries And Google

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Google And The Myth Of Universal Knowledge : A View From Europe

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Keeping Current : Advanced Internet Strategies To Meet Librarian And Patron Needs

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Search Engine Marketing, Inc. : Driving Search Traffic To Your Company’s Web Site.

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Understanding Search Engines : Mathematical Modeling And Text Retrieval

  • Understanding Search Engines : Mathematical Modeling And Text Retrieval

  • Attribution

    Michael W. Berry, Murray Browne

  • Publication Details

    Book, 2nd ed, SIAM, Society for Industrial and Applied Mathematics, 2005

  • Description

    ?This book gives a valuable, generally non-technical, insight into how search engines work, how to improve the users’ success in Information Retrieval (IR), and an in-depth analysis of a mathematical algorithm for improving a search engine’s performance. The second edition of Understanding Search Engines: Mathematical Modeling and Text Retrieval follows the basic premise of the first edition by discussing many of the key design issues for building search engines and emphasizing the important role that applied mathematics can play in improving information retrieval. (automatically summarized from Amazon.com)

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     (UPPER LEVEL)  TK5105.884 .B47 2005  AVAILABLE

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The Google Story

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Firefox Hacks : Tips & Tools For Next-generation Web Browsing

  • Firefox Hacks : Tips & Tools For Next-generation Web Browsing

  • Attribution

    Nigel McFarlane

  • Publication Details

    Book, 1st ed, O’Reilly Media, 2005

  • Description

    Firefox Hacks is ideal for power users who want to take full advantage of Firefox from Mozilla, the next-generation web browser that is rapidly subverting Internet Explorer’s once-dominant audience. Clearly the web browser of the future, Firefox includes most of the features that browser users are familiar with, along with several new features, such as a bookmarks toolbar and tabbed pages that allow users to quickly switch among several web sites. The latest in O’Reilly’s celebrated Hacks series, Firefox Hacks smartly complements other web-application titles such as Google Hacks and PayPal Hacks. (automatically summarized from Amazon.com)

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     (UPPER LEVEL)  TK5105.88 .M34 2005  AVAILABLE

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The Search : How Google And Its Rivals Rewrote The Rules Of Business And Transformed Our Culture

  • The Search : How Google And Its Rivals Rewrote The Rules Of Business And Transformed Our Culture

  • Attribution

    John Battelle

  • Publication Details

    Book, Portfolio, 2005

  • Description

    Battelle draws on more than 350 interviews with major players from Silicon Valley to Seattle to Wall Street, including Google cofounders Larry Page and Sergey Brin and CEO Eric Schmidt, as well as competitors like Louis Monier, who invented AltaVista, and Neil Moncrief, a soft-spoken Georgian whose business Google built, destroyed, and built again. Battelle lucidly reveals how search technology actually works, explores the amazing power of targeted advertising, and reports on the frenzy of the Google IPO, when the company tried to rewrite the rules of Wall Street and declared “don’t be evil” as its corporate motto. -Seth Godin, author of All Marketers Are Liars and Purple Cow “Nobody, and I mean nobody, has thought longer, harder, or smarter about Google and the search business than John Battelle.” (automatically summarized from Amazon.com)

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    LOCATIONCALL #STATUS
     (LOWER LEVEL)  HD9696.8.U64 G663 2005  AVAILABLE

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Searching & Researching On The Internet & The World Wide Web

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