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Marketing Today’s Academic Library : A Bold New Approach To Communicating With Students

Attribution
Brian MathewsPublication Details
BookAmerican Library Association2009Description
In “Marketing Today’s Academic Library”, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. The guiding principle of “Marketing Today’s Academic Library” is that marketing should focus on the lifestyle of the user, showcasing how the library fits within the daily life of the student. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (UPPER LEVEL) Z716.3 .M344 2009 DUE 12-18-09
Academic Librarianship In The 21st Century

Attribution
[edited by] Claudia M. Garcia and Teresa A. FloresPublication Details
BookNova Science Publishers2009Description
Librarians have been champions of the fair use rights of the American public since well before those rights were actually codified by section 107 of federal copyright law. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (UPPER LEVEL) Z675.U5 A315 2009 AVAILABLE
Creating The Customer-driven Academic Library

Attribution
Jeannette WoodwardPublication Details
BookAmerican Library Association2009Description
With more and more scholarly content available online and accessible almost anywhere, where does the traditional ‘brick and mortar’ library fit in?In this book, Jeannette Woodward attacks these and other pressing issues facing today’s academic librarians. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (UPPER LEVEL) Z675.U5 W78 2009 AVAILABLE
Beyond Survival : Managing Academic Libraries In Transition

Attribution
Elizabeth J. Wood, Rush Miller and Amy KnappPublication Details
BookLibraries Unlimited2007Links
Description
One part theory (borrowed from business world), one part practice (including detailed case studies of the University of Pittsburgh and the University of Arizona), one part inspiration, Beyond Survival shows you how the transition tactics and strategies developed by businesses can be adapted to academic libraries. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (UPPER LEVEL) Z675.U5 W766 2007 AVAILABLE
Information Literacy Collaborations That Work

Attribution
edited by Trudi E. Jacobson and Thomas P. MackeyPublication Details
BookNeal-Schuman Publishers2007Links
Description
Collaboration is the key to ensuring that information literacy is a part of every student s educational experience. Chapter contributors, including Elizabeth Dupuis (Head of Instructional Services, UC Berkley), Lijuan Xu (Library Instruction Coordinator, Lafayette College), Christy Stevens (Instructional Services Librarian, University of West Georgia), and more, explore working with undergraduates and graduate students; (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (UPPER LEVEL) ZA3075 .I533 2007 AVAILABLE
User Surveys In College Libraries
Library Plagiarism Policies
Teaching Information Literacy Skills To Social Sciences Students And Practitioners : A Casebook Of Applications
The Power Of Personal Persuasion Advancing The Academic Library Agenda From The Front Lines : Toolkit
Colleges, Code, And Copyright : The Impact Of Digital Networks And Technological Controls On Copyright And The Dissemination Of Information In Higher Education
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