
Attribution
John V. PavlikPublication Details
BookColumbia University Press2008Links
Description
Digital technologies have fundamentally altered the nature and function of media in our society, reinventing age-old practices of public communication and at times circumventing traditional media and challenging its privileged role as gatekeepers of news and entertainment. He focuses on present developments, but he also peers into the future, foreseeing a media landscape dominated by a highly fragmented, though active audience, intense media competition, and scarce advertising dollars. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (LOWER LEVEL) HM851 .P38 2008 DUE 12-20-09
-

- Search
- Search Library Catalog
- Search entire library,
including catalog:
- Search Library Catalog
- Find
- Get Help
- Services
- Information
- My Account
-
Meta















