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The Responsive Museum : Working With Audiences In The Twenty-first Century

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Defining Memory : Local Museums And The Construction Of History In America’s Changing Communities

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A Companion To Museum Studies

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This Is The Flow : The Museum As A Space For Ideas

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Shivers Down Your Spine : Cinema, Museums, And The Immersive View

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(Re)visualizing National History : Museums And National Identities In Europe In The New Millennium

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Museum Revolutions : How Museums Change And Are Changed

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Museums And Their Communities

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New Museums And The Making Of Culture

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Museum Frictions : Public Cultures/global Transformations

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Branded Nation : The Marketing Of Megachurch, College, Inc., And Museumworld

  • Branded Nation : The Marketing Of Megachurch, College, Inc., And Museumworld

  • Attribution

    James B. Twitchell

  • Publication Details

    Book, Simon & Schuster, 2004

  • Links

  • Description

    Branding, says James Twitchell, is nothing more than commercial storytelling; (For example, the special taste of Evian, says Twitchell, is in the brand, not the water.) Branding has become so successful, so ubiquitous that even institutions that we thought were above branding, antithetical to branding, have succumbed. Of course, most ministers, university presidents, and museum directors will insist that branding has nothing to do with them, but as Twitchell brilliantly demonstrates in this witty, insightful examination of three of our most important cultural institutions, wherever supply exceeds demand branding follows. (automatically summarized from Amazon.com)

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  • Availability

    LOCATIONCALL #STATUS
     (LOWER LEVEL)  HD69.B7 T7596 2004  AVAILABLE

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Museum Politics : Power Plays At The Exhibition

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Reinventing The Museum : Historical And Contemporary Perspectives On The Paradigm Shift

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Grasping The World : The Idea Of The Museum

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Museum Studies : An Anthology Of Contexts

  • Museum Studies : An Anthology Of Contexts

  • Attribution

    edited by Bettina Messias Carbonell

  • Publication Details

    Book, Blackwell Pub, 2004

  • Description

    Museum Studies: An Anthology of Contexts provides a comprehensive interdisciplinary collection of approaches to museums and their relation to history, culture, philosophy and their adoring or combative publics. Addresses the development of museums, the role of the museum in society, and issues central to contemporary museum studies. (automatically summarized from Amazon.com)

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  • Availability

    LOCATIONCALL #STATUS
     (LOWER LEVEL)  AM7 .M874 2004  AVAILABLE

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