Title
- Our Space
Attribution
Christine HaroldPublication Details
BookUniversity of Minnesota Press2007Availability
LOCATION CALL # STATUS (UPPER LEVEL) P301.5.P67 H37 2007 NEW BOOK(MAIN) New Feature: Text this to your cellphone
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Description
When reporters asked about the Bush administration’s timing in making their case for the Iraq war, then Chief of Staff Andrew Card responded that “from an marketing point of view, you don’t introduce new products in August.” While surprising only in its candor, this statement signified the extent to which consumer culture has pervaded every aspect of life. Joe action figures to inserting the silhouetted image of Abu Ghraib’s iconic hooded and wired victim into Apple’s iPod ads, high-profile instances of anticorporate activism over the past decade have challenged, but not toppled, corporate media domination. (automatically summarized from Amazon.com)Subject
Contents
- Introduction : the brand politics of consuming publics
- Detours and drifts : situationist international and the art of resistance
- Anti-logos : sabotaging the brand through parody
- Intermezzo : and now a word from our sponsors
- Pranks, rumors, hoaxes : "dressing up" and folding as rhetorical action
- Intermezzo : a sequel
- Pirates and hijackers : creative publics and the politics of "owned culture"
- Inventing publics : kairos and intellectual property law
- Conclusion : from private rights to common goods : OurSpace as a creative commons
ISBN
- 9780816649556
- 0816649553
- 9780816649549
- 0816649545
LCCN
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