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Apple : The Inside Story Of Intrigue, Egomania, And Business Blunders

Attribution
Jim CarltonPublication Details
Book1st edTimes Business/Random House1997Description
This book, written by a Wall Street Journal technology reporter, is the most detailed study to date of the past decade of Apple’s turbulent history. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (LOWER LEVEL) HD9696.C64 A8633 1997 AVAILABLE
The Cult Of Mac

Attribution
Leander KahneyPublication Details
BookNo Starch Press2004Links
Description
Fans who get Mac tattoos and haircuts, people who attend Apple Store openings like they are Grateful Dead shows, counterculture icons who love the Mac, people who turn old Macs into aquariums (or bongs), Ellen Fein lookalike contests, erotic fiction featuring Steve Jobs; (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (UPPER LEVEL) QA76.8.M3 K35 2004 AVAILABLE
Selling The Dream : How To Promote Your Product, Company, Or Ideas, And Make A Difference, Using Everyday Evangelism

Attribution
Guy KawasakiPublication Details
BookHarperCollins1991Description
Guy Kawasaki’s phenomenal success at Apple Computer and as a start-up entrepreneur was the result of an innovative approach to sales, marketing, and management called evangelism. Kawasaki charts a complete blueprint for the beginning evangelist that covers such topics as how to define a cause (whether it is a business, like Windham Hill Records or the Body Shop, or a public interest concern, like the National Audubon Society or Mothers Against Drunk Driving), how to identify good and bad enemies, how to deliver an effective presentation, and how to find, train, and recruit new evangelists. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (LOWER LEVEL) HF5415 .K33 1991 AVAILABLE
Positional Release Techniques

Attribution
Leon Chaitow ; with contributions from Ed Wilson, Dylan Morrissey ; foreword by John McPartland ; illustrated by Graeme ChambersPublication Details
Book2nd edChurchill Livingstone2002Description
Building on the success of the 1st Edition and its accompanying video, this outstanding how-to manual features up-to-date chapters that cover the latest developments in the field. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (UPPER LEVEL) RM724 .C53 2002 DUE 01-28-10
Community Geography : GIS In Action

Attribution
Kim Zanelli English, Laura S. FeasterPublication Details
BookESRI Press2003Description
Designed to facilitate an understanding of local places using geographic information system (GIS) technology to effect change, this text encourages everyone from students to active citizens to seek out and study important issues and problems facing their own communities. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (LOWER LEVEL) G70.212 .M2834 2003 AVAILABLE
The Humane Interface : New Directions For Designing Interactive Systems

Attribution
Jef RaskinPublication Details
BookAddison Wesley2000Description
The Apple Macintosh helped to introduce a previous revolution in computer interface design, drawing on the best available technology to establish many of the interface techniques and methods now universal in the computer industry. He also demonstrates how design ideas must be built on a scientific basis, presenting just enough cognitive psychology to link the interface of the future to the experimental evidence and to show why that interface will work. (automatically summarized from Amazon.com)Availability
LOCATION CALL # STATUS (UPPER LEVEL) QA76.9.H85 R37 2000 AVAILABLE
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